With her major runway debut at last month’s Louis Vuitton resort show in Palm Springs, Indian model Pooja Mor is one of the season’s breakout stars—she was discovered via Instagram, after detouring from her expected career path. While still an engineering student, Mor entered a university beauty pageant (“It’s a girly thing to do, and I’m not girly at all, but I won!” she says), prompting her to take a “vacation” after graduating school to pursue modeling.
Now Mor’s on permanent holiday, flying to all corners of the earth for shoots and fashion shows. But no matter how far she gets from India, she always carries at least one reminder of home with her: a coveted blue jar of virgin coconut oil. It’s the secret behind her tousled lengths of hydrated, raven waves, and Mor says she uses the natural moisturizer weekly. “In India, it is really normal to put coconut oil in your hair, and my family has always done this,” she says of the frizz-fighting trick also beloved by newcomer models like Marga Esquivel. “I do it on the weekends, put on a towel, and sleep with it. Then I wash it with [Moroccanoil] shampoo and conditioner.” And the au naturel beauty regiment doesn’t stop at the roots. “I don’t wear makeup,” says Mor. “I have dry skin, so I don’t wash it with soap so much!”
The post The Secret to Lush, Frizz-Free Hair: Model Pooja Mor Shares Her Favorite Hometown Product appeared first on Vogue.
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