Once upon a time—let’s call it the nineties—it was acceptable for a foundation to conceal imperfections and correct tone. Then along came tinted moisturizers (coverage and face cream in one!), which introduced the concept of hybrids and changed the skin care game. A checklist of multitasking formulas—BB! CC! DD!—followed suit, promising to not only camouflage but also problem-solve with active ingredients. Now, a new wave of treatment-meets-makeup—known as serum-foundation—promises to pack even more of a punch than its predecessors.
If serums are the superheroes of skin care—targeting issues from dullness to dark spots and redness while maintaining a lightweight, nearly invisible texture—think of serum-foundations as their slightly more charming cousins. Josie Maran’s new Argan Matchmaker Serum Foundation, for example, seems to anticipate your every need: Spiked with clear, chameleon-like pigments, it automatically color corrects on contact, hydrates with organic argan oil, and somehow, simultaneously, also balances excessive shine.
As weightless as a summer slipdress, Dior’s Nude Air Serum defies humidity while its high-tech pigments remain suspended over skin, seemingly immune from settling into fine lines. For makeup artist Bobbi Brown, developing a formula with short- and long-term treatment benefits was key. “I wanted to create a foundation that improves skin over time so it looks and feels healthier,” says Brown of her Intensive Skin Serum Foundation with SPF 40, which takes on natural factors like aging, as well as sun damage, using a thoughtful combination of restorative mushroom, brightening bamboo grass, and hydrating fruit extracts.
With that in mind, we’ve culled together our list of the seven transformative formulas worth warming up to this season.
The post Meet the Foundation of Your Future: 6 Serum-Infused Summer Formulas That Just Look Like Skin appeared first on Vogue.
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